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Friday, July 21 • 10:00am - 11:00am
Bridging Your Brand to the Brand of Broadway on Social Media

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The theater community has never had a greater opportunity to connect and empower itself through digital media. Broadway and musical theater are more popular in mainstream culture than they have been in nearly 100 years. How can we capitalize on this shift? How do we honor the traditions (and rules) of theater while taking advantage of the present opportunities? Content Creators Katharine Quinn @itskatharinequinn and Wildlin Pierrevil @notwildlin curate a panel with leaders in Broadway social media: content creators, digital marketing, and advertising, to unpack how we can better our brands as well as the brand of Broadway in this globally accessible time.

avatar for Katharine Quinn

Katharine Quinn

Katharine Quinn is a creative based in New York City. Credits include Shucked (Writing Associate, Broadway), Tootsie (SDC Fellow, Broadway), Hercules (Asst. Choreo, The Public), Cabaret (Dallas Theater Center), Newsies (Lyric Stage, Tuacahn Center for the Arts, Arts Center of Coastal... Read More →
avatar for Wildlin Pierrevil

Wildlin Pierrevil

Wildlin is an actor, writer, and digital creator based in New York. With an online following of nearly 400,000 across platforms, Wildlin is a digital native with experience converting his expertise and insight into community building consumables.
avatar for Kaisha Huguley

Kaisha Huguley

Multi-Hyphenate Artist & Creative, Kaisha Creates, Work from Home Musical
Kaisha S. Huguley is a New York based multi-hyphenate (actor, theatre maker, & creative) originally from Washington, D.C.Kaisha’s recent stage credits include Kinky Boots (Arts Center of Coastal Carolina & John Engeman Theatre),The Full Monty and Miracle on 34th Street (Argyle Theatre... Read More →
avatar for JJ Niemann

JJ Niemann

Ratatouille: The TikTok Musical, The Book of Mormon, BLISS
JJ Niemann is an NYC-based Broadway actor and content creator, currently performing in the cast of Back to the Future on Broadway. He’s been lovingly dubbed as the “King of Theatre TikTok” by publications such as BroadwayWorld, and he creates a lot of content for actors, performers... Read More →
avatar for Ava Coploff

Ava Coploff

Ava is a social media media manager with a passion for creating content, cultivating communities, and using social media to help theatre reach new audiences.When she’s not working or scrolling TikTok for new trends, she’s with her two year old cavapoo Lila.Ava is an account manager... Read More →

Friday July 21, 2023 10:00am - 11:00am EDT
Soho Complex