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Friday, July 21 • 2:30pm - 3:30pm
Give 'Em The Old Razzle Dazzle: Broadway Publicity Over the Years

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Have you ever scrolled through BroadwayWorld, Playbill, or a show's social media account and wondered who decides what clips and slogans get on those sites, what audience the show is trying to appeal to, or the general tone the ads take? This panel provides a rare opportunity to hear from a group of the theater's leading publicists over the past 50 years about how the decisions get made and how that process has changed.
Presenters
avatar for Irene Gandy

Irene Gandy

Publicist/ Producer, Jeffrey Richards and Associates
LADY IRENE GANDY, winner of the 2020 Tony Honors Excellence in Theatre Award, has recently been appointed to Drama League Board of Directors. She is the only Black female press agent member of ATPAM (Association of Theatrical Press Agents and Managers) for over 50 years. Working with... Read More →
avatar for Joshua Ellis

Joshua Ellis

Former Broadway Press Agent, Into the Woods, Fences, 42nd Street
Josh Ellis started his career as a Broadway publicist exactly 50 years ago. The shows he publicized include the original "Into The Woods," "Fences," "42nd Street," "Nicholas Nickleby," "Big River," "The Elephant Man, and the award-winning revivals of "The King and I" (Yul Brynner... Read More →
avatar for Charles Kirsch

Charles Kirsch

Charles Kirsch is the 15-year-old host of the Broadway podcast Backstage Babble, which has presented 150 in-depth interviews with leading figures in the theater industry such as Harvey Fierstein, Chita Rivera, and Joel Grey. In 2022, Kirsch produced a Backstage Babble Live! Concert... Read More →
avatar for Sara Garcia

Sara Garcia

Sara Garcia has a background in theatrical publicity and currently works in the communications and marketing department at New York City Center. She arrived at City Center in 2018 as an apprentice during the 75th Anniversary season and transitioned into her current position over... Read More →
avatar for Juliana Hannett

Juliana Hannett

JULIANA HANNETT began her career as a stage manager but found her calling as a theatrical press agent in 2001. She has had the pleasure of working on many Broadway productions over the years in an agency setting with Boneau/Bryan-Brown, Barlow-Hartman, The Hartman Group, Philip Rinaldi... Read More →

Friday July 21, 2023 2:30pm - 3:30pm EDT
Soho Complex